Wednesday, October 20, 2010

Toyota Prius MPV to Debut

Talks about Toyota Prius.

The Toyota Prius was once the uncontested, bestselling hybrid in the American market but with the negative impact of Toyota’s recall and safety issues combined with the influx of new hybrid competition, the mighty Prius has become a face in the crowd – but perhaps that will change at the 2011 Detroit Auto Show.

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Toyota will use the 2011 North American International Auto Show in Detroit to debut the new supersized Prius hybrid, offering a great deal more room than the current Prius along with an extra row of seating for more passengers. In addition to the extra space, the Toyota Prius MPV is expected to come with a more powerful hybrid system to help maintain the excellent fuel economy associated with the Prius name in the larger vehicle.

Can the 2012 Toyota Prius MPV give the company the hybrid edge?

For quite some time we were facing rumors that Toyota might launch an entire Prius-based brand but those rumors have faded with company execs denying this new brand (that would be similar to the Scion brand with very specific marketing). Toyota has offered nothing but a subtle teaser showing the Prius MPV tucked shyly behind the current production Prius but from the looks of things, we can expect a vehicle similar in size to the Mazda5.

Click here for a look at the YouTube video of the teaser billboard going up with the help of some Prius enthusiasts. In the near ground of the billboard is a standard modern Toyota Prius and in the background hides the upcoming Prius MPV.

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